← All workOngoing
Breaking the Taboo
Seen and shared millions of times.
- Sector
- Podcast & advocacy
- Platforms
- TikTok, Instagram
- Territory
- UK
- Period
- Ongoing
- Services
- Content creation · Social media management · Community management
ResultsOngoing
Top 5%of podcasts globally
1.1Mviews on the top-performing video
881Kviews on the second
How we got there
The brief
A subject people avoid, and an audience who needed to hear it. The show needed reach without sensationalism.
The objective
Take difficult conversations to the people living them, and hold a community together in the comments.
The strategy
Let the guests speak. Minimal edit, honest captions, and careful community management underneath every post.
What we did
Clip production, publishing, community management, coverage support around BBC Woman’s Hour.
The contentTikTok, Instagram
Video
Video
Video
Video
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Villa Sartiano
611k views in first 60 days after launch
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